Here's a little more on the concept:
http://www.dombom.com/cgi-bin/dcforum/dcboard.cgi?az=show_thread&om=986&forum=DCForumID9

Pay attention to Post #3 and how Titles are manipulated, as well as other strategies and techniques and apply them to this thread. Use this same "title" technique on other parts of your pages such as meta tags and <h1>, <h2> tags, etc.

Also note: ReplaceBomb has been "replaced" by Replacez. Both ReplaceBomb and Replacez have the exact same functionality.