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Forum Name: The New MadBomber Marketing and SEO Forum
Topic ID: 534
#0, Social Marketing Training
Posted by Kurt on Oct-10-08 at 09:01 PM
LAST EDITED ON Feb-25-09 AT 08:34 AM (PST)
 
Here's a wide variety of resources to help you learn about tons of social marketing opportunities. I bought rights to these and will be adding more as time permits, so check back.

ADDED 2/25/09

Google Knol - "Knol is a Google project which aims to include user-written articles on a range of topics. Knol pages are "meant to be the first thing someone who searches for this topic for the first time will want to read".
Video: http://www.dombom.com/iframes/SocialMarketing/googleknolvideo/googleknolvideo/

Mr. Wong - Recommended by Top Hat Bob - Use Mister Wong to search for the best websites on the web. You'll also find a list of popular sites covering a variety of topics on the homepage for even more inspiration.
Video: http://www.dombom.com/iframes/SocialMarketing/misterwongvideo

JumpTags - "Jumptags.com is a revolutionary Web 2.0 social bookmarking web service for collecting, storing, sharing and distributing web bookmarks, notes, rss feeds..."
Video: http://www.dombom.com/iframes/SocialMarketing/jumptagsvideo

ADDED 12/31/08

Veoh - www.veoh.com Veoh is an open platform for content publishers of all sizes and sophistication who want to reach tomorrow’s television audience. Currently more than 100,000 publishers - from forward-thinking, well-known entertainment brands to independent, made-for-the-Web producers - use Veoh to connect with an audience of more than 24 million engaged, influential viewers. In addition, Veoh’s unique publisher optimization program gives publishers powerful tools to help them raise awareness of their content and cultivate loyal viewing audiences.
Video: http://dombom.com/iframes/SocialMarketing/veohcom/

CommonGate - http://commongate.com/ - "connects people like you with other people who share common interests and passions. You can use CommonGate in many different ways: as a social network, a blog, a forum, a wiki, your personal page and more!"
Video: http://www.dombom.com/iframes/SocialMarketing/commongatecom/

Clipfire - www.clipfire.com The goal of Clipfire is to help users find the shopping websites with the best
Video: http://www.dombom.com/iframes/SocialMarketing/clipfirecom/

SocialTwist - www.socialtwist.com
Video: http://www.dombom.com/iframes/SocialMarketing/socialtwist/

Install Flock - www.flock.com Install Flock social web browser
Video: http://www.dombom.com/iframes/SocialMarketing/installflock/

Using Flock
Video: http://www.dombom.com/iframes/SocialMarketing/usingflock/

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43Things - www.43things.com - This is actually a favorite of a couple of SEO experts I know...
Video: http://dombom.com/iframes/SocialMarketing/43things/

BlinkList gives you a button to “blink” every time you find a page you want to remember. They then give you a website on which you can track and sort all your “blinks”. Access them from anywhere, from any computer, and share them with your friends and to meet people with similar interests.
Video: http://dombom.com/iframes/SocialMarketing/blinklist/

Bravisa gives you a free social commerce application and provides you with products, so you can operate your own online store anywhere on the web. You decide your profits by picking your own prices.
Video: http://dombom.com/iframes/SocialMarketing/bravisa/

Broadcaster - The social video network with news, music, movies, video clips, video sharing, interactive 2-way webcam chat, video tools and more.
Video: http://dombom.com/iframes/SocialMarketing/broadcaster/

Delicious - “The biggest collection of bookmarks in the universe.” See what’s popular for any given tag. Share and store your own favorites.
Video: http://dombom.com/iframes/SocialMarketing/delicious/

Ecademy - all about business. Network to share knowledge and opportunities. Improve your marketing skills and your position on the web.
Video: http://dombom.com/iframes/SocialMarketing/ecademy/

Eons - Information, tools, resources and communities for “baby boomers” – focuses on people over the age of 50.
Video: http://dombom.com/iframes/SocialMarketing/eons/


Fotolog - Over 21 million members worldwide. A community that shares photos and makes friends through interconnected photo diaries and blogs.
Video: http://dombom.com/iframes/SocialMarketing/fotolog/

Furl is a social bookmarking site that makes it easy to save, share, and explore favorite web pages.
Video: http://dombom.com/iframes/SocialMarketing/furl/

Gather - Design, features and content are geared towards the “over-30” crowd. Specialized privacy settings, interest groups and news feeds guarantee you can learn and share what you want with whom you want.
Video: http://dombom.com/iframes/SocialMarketing/gather/

GoogleVideo - Google’s principle video sharing site prior to their purchase of YouTube.
Video: http://dombom.com/iframes/SocialMarketing/googlevideo/

Kaboodle is a social community of people who love to shop. Discover new items and organize shopping lists, get recommendations from people with similar style, find discounts on popular products. Launched in 2006, Kaboodle has 550,000 registered users and over 7 million monthly visitors.
Video: http://dombom.com/iframes/SocialMarketing/kaboodle/

Linked In - Over 25 million professionals use LinkedIn to exchange information, ideas and opportunities. The site provides a setting to network for job candidates, industry experts and business partners. Registered users can also use LinkedIn to maintain a list of contacts details.
Video: http://dombom.com/iframes/SocialMarketing/linkedin/

Meetup says: “Maybe it’s time for a little less face-to-screen and a little more face-to-face.” Meetup is about really bringing people together. For moms, for motorcycles, for ballroom dancing, for a dog show, for a picnic or a parade... Meetup helps organize it and bring everyone together.
Video: http://dombom.com/iframes/SocialMarketing/meetup/


Mobango - With MOBANGO, you have immediate access to thousands of personal files provided by users around the world. You can publish, convert, and share personal content of all types for your cell phone - videos, photos, ringtones, software, games. Upload from your PC and, in a few, simple steps, use MOBANGO to convert and adapt it for your cell phone – all free of charge!
Video: http://dombom.com/iframes/SocialMarketing/mobango/

Multiply provides a family-friendly way to create, share and discuss your blog, photos and videos with the people you know in a secure online environment.
Video: http://dombom.com/iframes/SocialMarketing/multiply/

Ning lets you create and customize an online social network, then share it with like-minded individuals and groups. Founded in October, 2004, Ning now powers the largest number of social networks on the internet. Want new features for your network? The Ning Platform allows you to DIY
Video: http://dombom.com/iframes/SocialMarketing/ning/

Reddit provides a collaborative record of what’s new and popular online. Readers vote on stories and categories they like or dislike or they can submit their own stories. In this way, the results are very much decided by the efforts of the group.
Video: http://dombom.com/iframes/SocialMarketing/reddit/

Ryze - Members get a free home page from which they can network, sending messages to other members. They can also join special business networks related to their industry, interests or location.
Video: http://dombom.com/iframes/SocialMarketing/ryze/

Simpy is a social bookmarking service. You can save, tag and search your own bookmarks and notes or browse and search other users' links and tags. You can be open and share your links with others, or keep them private. You can also find like-minded people, discover new and interesting sites, publish your bookmarks, and much more. The service is 100% free and even free of advertising for registered users.
Video: http://dombom.com/iframes/SocialMarketing/simpy/


Squidoo - Whether you’re new to the internet or an experienced webmaster, you have to appreciate the fun and simplicity of making a “lens” – focusing on your topic of choice – on the ever-popular Squidoo. The site now has over 700,000 pages and, because of its traffic, will give you a boost if you include a link from your lens back to your website.
Video: http://dombom.com/iframes/SocialMarketing/squidoo/


StumbleUpon - According to StumbleUpon, using search engines is too much work and yields pages of poor results. StumbleUpon members use a web browser plugin that allows users to discover and rate webpages, photos, videos, and news articles. So each time members click their 'Stumble' button, they are taken directly to web sites matching their personal interests and preferences. Using a combination of human opinions and machine learning, StumbleUpon presents only web sites which have been suggested by other like-minded Stumblers.
Video: http://dombom.com/iframes/SocialMarketing/stumbleupon/


Technorati is the internet’s leading blog search engine and most comprehensive source of information on the blogosphere. The site indexes more than 1.5 million new blog posts in real time and introduce millions of readers to blog and social media content.
Video: http://dombom.com/iframes/SocialMarketing/technorati/

Twitter - A social networking and microblogging service using instant messaging, SMS or a web interface, Twitter provides a way for friends, family, and co–workers to communicate and stay connected through the exchange of quick, frequent answers to one simple question: What are you doing?
Video: http://dombom.com/iframes/SocialMarketing/twitter/

Yahoo360
Video: http://dombom.com/iframes/SocialMarketing/yahoo360/

Yahoo Answers is a site where people ask and answer questions on any topic. In many ways, this gives greater freedom than a search engine to find the answer you are looking for. You can also share your facts and opinions, adding your personal experiences...
Video: http://dombom.com/iframes/SocialMarketing/yahooanswers/

Yoono is a web browser plug-in that acts as a social aggregator by gathering social networking information and keeping it in one place. It allows the user to instantly chat with any friend across multiple networks, easily maintain their social networks, receive live updates from friends and discover new websites. Yoono acts as a universal remote for social networks allowing you to do less maintaining and more socializing.
Video: http://dombom.com/iframes/SocialMarketing/yoono/


#1, RE: Social Marketing Training
Posted by Phil G on Oct-16-08 at 01:50 AM
In response to message #0
LAST EDITED ON Oct-16-08 AT 01:51 AM (PST)
 
Amazing!

I know we say it often, but thanks a million for this resource, Kurt!

While the forum seems a little slow these days (I know there is a lot going on to distract us) its posts like this one that keeps me pushing forward.

Phil G


#2, RE: Social Marketing Training
Posted by Kurt on Oct-19-08 at 09:33 PM
In response to message #1
Thanks for the comments Phil...I appreciate it.

To All...Some of the videos have a problem with the audio. If you find one with weird audio, post the URL here and I'll see of it can be fixed.


#3, RE: Social Marketing Training
Posted by Kurt on Dec-31-08 at 01:16 PM
In response to message #2
TWITTER -

I bought PLR rights to the following report on Twitter:



Twitter Traffic Magic - How to Use Twitter to Boost Your Blog Traffic

By: Your Name Here

Something new happened a few years ago in the blogosphere and if you're not part of it, you're missing out. The new trend I'm referring to is Twitter. Twitter, a free service available at www.twitter.com, is a combination of a microblogging tool and a social networking site. Twitter is a fantastic way to get more traffic to your blog and build a relationship with your readership.

If you're brand new to Twitter, or even if you've been around on the site for some time, you'll find out in this report how you can use it to create a whirlwind of traffic to your blog and open the doors to brand new subscribers.

Chapter 1: What is Twitter and How Can it Help Me?

Twitter and blogging go hand in hand. It has totally changed the way that people communicate online and it should be an indispensable part of your overall marketing plan for your blog. Twitter is free to join and you can get set up with an account in a matter of just a few minutes.

Twitter has two main components. Just like social networking sites like MySpace or Facebook, you can add "followers" and follow other people as well. They'll receive your updates and you'll receive theirs. Your messages are limited just to 140 characters, which is why some people call it a "microblogging" tool. You have to keep your messages brief and too the point.

Sometimes it's a challenge to get the point across in the allotted space, but it also leaves room for a lot of creativity! Coming up with ways to say what you have to say in that small space is part of the fun of Twitter.

Chapter 2: 4 Ways Twitter Can Help Jumpstart Your Blog Traffic!

Before you set up your account, let's go over a few of the ways that you can use Twitter as a blogger:

1. Getting traffic to your blog posts - With a simple post to Twitter, you can have lots of readers come to your blog. Even though blog feeds do the same thing, you can often find new readers on Twitter or remind current readers to re-visit your blog.

2. Connecting with your readership - When you blog, you're speaking to your readership from a distance. You write your post, edit it and then post it. During all of these activities, you're removed from your audience. But when you use Twitter to communicate, it becomes a conversation. You can show more of your personality to your followers and truly communicate with them on a different level. This can get them more interested in you and your blog, which will build more traffic over time.

3. Building your brand - In order to stand out amidst the large amount of blogs and Twitter accounts online, you need to develop a persona for people to connect to and identify with. You can accomplish this through your blog, but you can further your branding by using a Twitter account.

You need to figure out what makes you unique in your niche and then extend these differences between you and others in you Twitter posts. Decide what your persona or approach is, and then make sure your Twitter posts reflect that.

4. Researching - With Twitter, your target market can be at your be at your fingertips. You can spy on their interests, ask them about their needs and automatically get ideas for your blog posts.

Chapter 3: Using Twitter

Now that you know some of what Twitter can do for you, it's time to get your Twitter account set up. If you don't already have a Twitter account, head on over to www.twitter.com. You register by using your e-mail address and picking a user name.

If you want to use Twitter in conjunction with your blog, you should use a user name that reflects your blog. For example, if your blog is www.frogcaretips.com you may want to create the user name of "frogcaretips." If the name of your blog is taken as a user name on twitter, try to find something that reflects the theme of your blog.

Once you've gotten registered, you'll need to upload a picture to use as your avatar. You can use a picture of yourself or an illustration that reflects your blog as your avatar. Make sure it's a clear picture and one that will show up well in a column with other pictures surrounding it.

On Twitter, you can search for other users and then request to follow their updates. Once someone approves you to follow them, most of the time they will choose to follow you as well. You can build your followers list by searching for keywords on the Twitter site that relates to your blog. This way you can build a list of followers that are interested in your topic. Once you start posting updates on Twitter about your blog, you'll automatically get more traffic.

When you join, you'll probably get follow requests as well from other users who are using the search tools. You can choose to follow these people if they seem like they could be potential traffic for your blog. Make sure that your follow list doesn't get too crowded.

Twitter works best when you can actually communicate with the people that you are following, and vice versa. If you crowd your list with thousands of people you may initially get more traffic but you'll lose out on many of the other benefits of using the site.

Before you get started with posting Twitter updates, you need to decide your primary purpose for using Twitter. If you're focused before you get started, you'll be able to produce better quality posts and get the right kind of traffic to your blog.

There are many different ways you can use Twitter, and everyone uses it a little bit different. Consider these different ways of using the platform when you decide how you're going to use it:

-To build your expertise and your authority in a niche
-To drive more traffic to your blog
-To brand yourself
-To be more social with your readers
-To make your blog more of a community experience

You can do all of this and more with your Twitter account, or you can choose just one aspect and run with that. Keep in mind though that if you decide that you're going to use it just to post links to your blog, you're going to be a bit disappointed.

Since Twitter is a social networking tool, people will quickly unsubscribe from your updates. On Twitter, people want to know more about you and see a more personal side of you. This is why it's such a powerful way to drive traffic to your blog.

There are a few different ways of posting on Twitter that you need to know about.

*First, there's a regular post. When you type in a message to Twitter and hit "update" it will be viewable by all the people who are following you.

*The next type of post is a reply. When you type in a regular message, people may reply to your post. You'll see your user name with the symbol @ before it when someone replies to your message. You can respond to other people the same way. You simply type @ and then their user name directly after that. Replies are viewable by everyone who is following you or the other person you are replying to.

*Finally, there' a direct message. If you want to send a private message to someone that no one else can see, you can send a direct message. To do so, simply type the letters dm with the person's user name. You'll receive messages from others on a special page of Twitter and be notified via e-mail when someone direct messages you.

Chapter 4: How to Post for Success on Twitter

The most basic way of using Twitter to build traffic to your blog is to post updates on Twitter whenever you make a blog post. But there's so much more to Twitter than that. The Twitter site has one question and one question only - What are you doing? How you answer this question is completely up to you.

A lot of people simply post about what they are up to. You'll see a lot of posts like "Just finished eating lunch." or "Working on a project." But you'll also see a whole lot more. If you're having trouble answering the question "what are you doing" try thinking of it in terms of "what are you interested in" or "what has you attention."

To start out with, you'll want to post things that are related to you personally and not your blog directly. Remember, first and foremost Twitter is a social networking utility. People have a low tolerance for blatant advertising.

Here are some ideas for non-blog post related Twitter posts:

-Share information. You can post links related to your niche, or just interesting things you find around the Internet.

-Ask questions. You can increase your relationship with your followers by asking questions. Ask people what they ate for lunch, what they think of the latest news story or their opinion on a topic.

-Share your opinion. You can post links to recent news stories, especially those related to your niche, and offer your opinion.

-Post tips related to your niche. Add to the value of your twitter feed by sharing tips that aren't on your blog. 140 characters are a great space to share a short, helpful tip.

-Share links to other people's sites and explain your view.

When you do post a link to your blog, make sure to add more to your Twitter post than just the link. Explain what it's about and tell your audience what is coming next on your blog. This way you won't just be spamming your link all over the "Twittersphere."

Chapter 5: How to Use Twitter Effectively!

As previously mentioned, using Twitter allows you to connect with your readers in a new way. You can also gain new blog readers as well. When you use Twitter, you'll be able to tap into parts of your existing market that you weren't aware of before.

The first step in using Twitter to improve your blog is to "listen" to other people by reading their updates. A lot of new Twitter marketers make the mistake of posting too much about themselves and not responding or paying attention to others. As long as you keep in mind that Twitter is a social tool and not just a traffic machine, you'll be able to keep things in perspective and pay attention to others.

Interact with other people, answer their questions and ask them questions back. This way you can become part of the community.

There's also another good reason for paying attention to what other people have to say on Twitter. If you add a lot of people to your follow list who are in your niche, pay attention to their problems, their questions and the type of things that they share. This can all be part of your niche research and you can incorporate what you find there in your blog or in the form of a new product. You'll find that your Twitter account can be a treasure trove for blog post ideas.

You can use the information that you find on Twitter to create blog posts that meet the needs of your readership. You can also address specific questions or concerns. You'll be surprised at what a great brainstorming tool your Twitter account can be. You'll read someone's update and then it will get the wheels turning for a blog post, or even a series of blog posts.

The next step to using Twitter effectively is to be useful to your followers. The information that you post should be relevant, helpful and interesting. Set yourself apart from the pack by finding interesting news stories that relate to your niche. Post tips related to your blog. But don't forget to be personal and connect with your followers. If you just burned your lunch, feel free to share it! You may start an interesting conversation.

Be sure to ask lots of questions! When you ask questions of your followers, you'll get a chance to hear what they have to say. Asking questions is a great way to source information for blog posts, or just to get to know those who are following you. Sometimes Twitter functions like a water cooler at work. Don't be afraid to have fun with your questions.

Another benefit of asking questions is that when people respond, it's like free advertising. They will reply to your question with the @ symbol and your user name. Other people who are following them but not you will see your user name and may join your followers list.

Finally, make sure that you get readers from your blog to follow your Twitter feeds. There are widgets that you can add to the sidebar of your blog, and you can remind people in your posts to follow you on Twitter.

Chapter 6: Following the Etiquette of Twitter

All social networking sites have a certain etiquette that you need to follow, and Twitter is no different. Before you commit a Twitter faux-pas be sure to keep these rules in mind:

#1 - Don't be a spam twit. When you post nothing but your blog posts, or posts to your other sites, your followers will lose interest fast. Don't spam your followers. Be sure to talk about something other than yourself so that you don't come across as a spammer.

#2 - Respond to all replies. When someone replies to your message, make sure to respond to them to let them know you got their message. Since messages move so fast on Twitter, especially when you have a lot of followers, it can be difficult to keep up with replies.

Fortunately, Twitter has a handy function that will track your replies for you. Just keep in mind that if your replies start to take on an overly personal tone, make sure to use the dm function. You don't want to clutter up your follower's update feeds with your personal prejudices, opinions or rants!

#3 - Don't use all caps in your updates. This is one of those general online etiquette tips that applies to Twitter as well.

#4 - Check in from time to time with your account. Don't start a Twitter account only to check in with it every few days or once a week. Make it a part of your daily routine so you can connect with your followers.

#5 - Don't post the same link more than once. If people are really interested in your blog and your links, they'll visit it the first time you post it. You don't need to post your link multiple times.

If this report hasn't convinced you that Twitter is a great way to get traffic to your blog, you should try it out yourself. It's free and easy to use. You'll be supervised by how much traffic you'll build from this simple tool.
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Word Count 2,515


#4, RE: Social Marketing Training
Posted by sgtaw on Dec-31-08 at 01:34 PM
In response to message #3
Nice!

Thanks Kurt!

Happy New Year!

Ed


#5, RE: Social Marketing Training
Posted by Kurt on Dec-31-08 at 03:52 PM
In response to message #4
LAST EDITED ON Dec-31-08 AT 03:54 PM (PST)
 
Note to All...

This is a little "off topic" for this forum, but one of the better potential marketing assets I've found recently is Twitter.

I've added more than 700 "followers" in about a week, spending about 7-10 minutes a day. It's much easier to build contacts this way than through email.

Here's what I did, and will continue to do:

Get the Twitter Friend Adder here:
http://www.warriorforum.com/warrior-special-offers-forum/34045-twitter-friendadder-2-2-0-get-thousands-humans-your-websites-everyday.html?highlight=twitter

It isn't perfect and has some flaws, but it does the essential stuff.

Spend time researching niches. Find someone in that niche that has a lot of followers.

One method is to google:
famous person + twitter

For example:
Steve Jobs + Google gives me this twitter page:
http://www.google.com/search?q=twitter+%2b+steve+jobs

And the first result is Steve Jobs' twitter page:
http://twitter.com/SteveJobs

You'll see he has about 13,000 followers. Grab the URL of his followers page and paste it into the TwitterFriendAdder software:
http://twitter.com/SteveJobs/followers

I set mine to grab 500 followers a day, with the "interval" set at 2-20 seconds and haven't had a problem. I've heard of people getting their accounts frozen, so use some restraint.

After you (the program) adds 500 "followers", wait 40-48 hours. In this time, about 1/3 of the followers will follow me back.

Next,after about 2 days, use the "remove friends that don't follow me" feature of the software.

It is important to remove people that don't follow you. Twitter only allows you to follow 2000 people UNTIL you have 2000 followers of your own. Once you have 2000 followers, you can follow more people. So it is essential to remove folks that don't follow you.

Let's say we repeat this process for a couple of weeks...It only takes a few minutes to start the software and let it run and with little effort you could have a few thousand followers of your own, all targeted to "Steve Jobs", which is really Apple. Not a bad start.

Southwest Airlines also has a Twitter page...You could get a few thousand followers from them, knowing there are targeted to "travel", "airfare", etc.

In theory, you could set up different accounts focusing on different niches, check Twitter's TOS for multiple accounts.

There's certain rules and etiquette you need to follow when using Twitter. Refer to the article above and other sources for the best ways to "tweet". I've given you a system to add followers, you'll need to maximize this.

I suggest you start building lists of followers, as I doubt it will be this easy in the future. There is real power to be able to "raid" the followers of someone else and get about 1/3 of them to willingly follow you, using automation.